Millions of dollars have been lost by conventional food companies trying to enter the Organic marketplace. The losses were due to the same mistake. These companies assumed, understandably so, that they could apply their successful conventional business practices to the Organic industry.
The lesson they have all learned is:" Organics operates under a different set of rules and conventional companies have to adjust to Organics."
The Organic industry is less than 2% of the conventional food industry. 70% of all Organic farming is done under contract so it is difficult to turn on additional supplies of Organic raw materials. If you make too many calls looking for a scarce Organic commodity, you will end up bidding against yourself and actually increase the price of the product you need.
George's Organics knows the the Organic marketplace. We can make your transition into Organics smooth and successful.
